The holidays are coming in hot and so are the last-minute lash clients. If you’ve ever looked at your calendar in December and thought, “How am I fully booked… and still behind?” This blog is for you.

Holiday lash season is the most profitable (and chaotic) time of year for lash artists. But with the right strategy, you can fill your lash schedule, maximize your income, and still protect your peace.

Welcome to your glow-up game plan. 

Why the Holidays Are Prime Time for Lash Artists

Between office parties, family photos, New Year’s celebrations, and “treat yourself” energy—clients are ready to spend. Holiday lash bookings spike because:

• Everyone wants to look camera-ready
  
  
• Gift cards and beauty services become top-tier presents
  
  
• Clients are more loyal when they feel pampered during stressful seasons
  
  

Your job? Make it easy for them to book—and impossible for them to forget you. We've come up with 6 tips and tricks to help you be the lash boss you're meant to be and fill up your bookings this holiday season.

1. Start Booking Early (Even If It Feels “Too Soon”)

• Open your holiday books 4–6 weeks in advance
  
  
• Let clients pre-book their fills before they even leave their appointment
  
  
• Post weekly countdown reminders like:
  “Only 7 December spots left!”
  

Urgency fills schedules faster than discounts ever will.

2. Create a Holiday Booking System That Protects Your Time

The fastest way to holiday burnout? Overbooking with no boundaries.

Here’s how to stay profitable without crashing out:

• Require non-refundable deposits
  
  
• Enforce a 48-hour cancellation policy
  
  
• Limit same-day bookings
  
  
• Block off at least 1 personal recharge day per week
  

Remember: A booked schedule is powerful—but a protected schedule is sustainable.

3. Turn Seasonal Lash Marketing Into Daily Visibility

The holiday algorithm loves consistency. You don’t have to go viral, just stay visible.

Post content like:

• Client transformations with holiday captions
  
  
• “Get Ready With Me: Holiday Lash Edition”
  
  
• Behind-the-scenes of your busiest days
  
  
• Snowy, sparkly, glam-themed lash reels
  
  
• Client testimonials about their holiday sets
  

Your audience doesn’t need perfection—they need proof that you’re booked, busy, and the one to trust.

4. Offer Holiday-Only Booking Incentives (Without Discounting Yourself)

You don’t need to slash prices to fill your lash schedule. Instead, add value:

• Free mascara wand with every full set
  
  
• Complimentary lash cleanse for December appointments
  
  
• Entry into a Holiday giveaway (Our Icy Glam gift sets are the perfect prize)
  
  
• Priority rebooking for January
  

This builds loyalty, not just traffic.

5. Manage the Holiday Rush Without Losing Your Mind

Busy season doesn’t have to mean burnout season.

Holiday survival tips:

• Prep your lash trays the night before
  
  
• Stock up on your most-used products
  
  
• Hydrate between clients
  
  
• Stretch your back and hands every few hours
  
  
• Eat real meals (coffee is not a food group, bestie)
  
  

Your business only grows if you do too. 

6. Confidence Is Your Secret Booking Tool

Clients don’t just book skill—they book energy. When you show up confident, organized, and glowing, your calendar reflects it.

You are not “just a lash artist.”
You are:

• A business owner
  
  
• A beauty professional
  
  
• A confidence creator
  
  
• A woman building something powerful
  
  

This season, move like the CEO you are. 

Gift Sets Perfect for the Holidays 

Once your holiday lash bookings are full, it’s time to maximize retail revenue. These exclusive holiday gift sets are perfect for upselling, stocking stuffers, or loyal client appreciation, or your lash tech besties.

 

Icy Glam Essentials- $14 (sale price)

Includes:

• Lash Shampoo
  
  
• Lash Cleansing Brush
  
  
• Exclusive Water Bottle
  
  
• Black & Silver mascara wands
  
  

Perfect for: Daily lash aftercare with glam energy.

Snow Angel Lift Set – $22 (sale price)

Includes:

• Sample Lash Lift Kit
  
  
• No-Gel Eyepatches
  
  
• Lash Lift Tool
  
  

Perfect for: Lash artists or clients curious about lash lifts.

Winter Glam & Glow – $20 (sale price)

Includes:

• Lash Shampoo
  
  
• Lash Cleansing Brush
  
  
• Bladeless Fan
  
  
• Black & Silver Glitter Mascara Wands
  
  

Perfect for: The ultimate glam + aftercare combo.

This holiday season is your chance to:

• Fill your books
  
  
• Increase your income
  
  
• Build stronger client loyalty
  
  
• Step fully into your power as a beauty entrepreneur
  
  

You don’t need to hustle harder—you just need to move smarter.

Now go fill that schedule, bestie. Your best season yet starts now.